One recognisable look
Your site, packaging, business card and Instagram posts look like one company, not the work of three different designers.
A logo is a mark. A brand identity is the set of rules that lets the mark, colours and type work on your site, packaging, signage and social media. We start by understanding the business, then we draw — and hand over source files any designer can work with.
Your site, packaging, business card and Instagram posts look like one company, not the work of three different designers.
The brand book says which colour, typeface and spacing to use. A new designer or print shop checks the document instead of guessing.
The logo in vector and raster, for print and screen, in colour and in one colour — nothing needs redrawing for a sign or embroidery.
We work out who your customers are, what competitors look like and what the brand should say. We agree on the references we start from.
2–3 daysThree different logo directions. We show them on real items — a sign, packaging, a profile picture — not on a blank white page.
3–5 daysWe polish the chosen concept: proportions, colour, versions for small sizes and one colour. A logo-only order ends here.
2–4 daysPalette, typefaces, collateral and rules come together in one document. We hand over the brand book and all source files.
1–2 weeksThree concepts, refinement of the chosen one, print and web files
Logo, colours, type, collateral and rules — in one document
A logo starts from $390: three concepts, refinement of the chosen one, print and web files. A brand identity with a brand book starts from $1,490. The total depends on the number of items to design; we fix the amount in writing before we start.
A logo takes from 7 days, a brand identity with a brand book from 3 weeks. What affects the timeline most is how quickly you choose a concept and send feedback.
A logo is the mark and the wordmark. A brand identity adds colours, typefaces, collateral and rules for combining them. If you're testing an idea, a logo is enough. If packaging, signage and a website are coming, you need the identity — otherwise every contractor will draw it their own way.
Yes. For Nut Valley we did the identity, packaging and website — so the style isn't lost on the way from designer to developer. Packaging and the website are separate lines in the estimate.
Source files in AI, SVG and PDF, raster versions for the web and social media, and the brand book if you ordered the identity. After payment the rights to the mark pass to you — the logo isn't tied to the studio, and any designer can work with the files.
Ari asks three questions — the team comes back with scope, timeline and price.
What you're building, what already exists and how to reach you.
Within one working day — by email or in Telegram.
Agreed before any work starts.